The video-on-demand or VOD industry showing a tremendous increase in the market. There is a sharp rise shown in the number of viewers of these platforms. There are reasons for this increased demand for the platform. Viewers are turning towards platforms that are convenient to use and easy to access at any place and every time. According to the data provided by Statista, the segment of video-on-demand is going to experience around 2,298.2 million users by the year 2026. Apart from that, there will be an increase in user penetration of around 29.2% by the year 2026.
To use VOD streaming for the promotion and the benefit of your business, you should get video-on-demand hosting services from any of the service providers. There are a number of VOD platforms that can provide on-demand video hosting. There are different qualities, features, and efficacies of the hosting that one can choose according to the needs of their business. Above all, understanding video-on-demand is essential. Let’s dive deep into the matter and understand how it works.
Video-On-Demand And It’s Working
VOD or video-on-demand provides accessibility of online video content without any traditional playback. It gives you the privilege to access and watch the content whenever and wherever you want to watch it. This is not the case with any traditional media and broadcasting services. They usually stick to a specific time. Here one needs to remember that live streaming and video-on-demand are two different things. Live streaming is broadcasted in real-time while on the other hand contents for video-on-demand are pre-recorded. Netflix, Hotstar, Hulu, Prime Videos, and Disney+ are some of the mainstream streaming services that use the Video-on-demand model. These video-on-demand streaming platforms are used to stream over the internet.
VOD leverages its users to choose the content that they want to watch. It is all accessible with the internet and can be streamed to a wide range of distribution methods. If we talk about online VOD streaming services, it is all powered by OTT technology. The process of powering the live video streaming services uses a number of streaming protocols in order to compress and decompress technology to stream it flawlessly.
Services like Netflix, Prime Videos, Disney+, and Hulu are the known businesses that are making profits with this method.
Brightcove
Brightcove is a Boston-based company, established in the year 2004. It is amongst the oldest online video streaming platforms offering live streaming, cloud encoding, and video-on-demand (VOD) hosting. Over the years, it has turned into a major player in the world of streaming content online. It offers a quality solution for the needs of your streaming. It is an easy-to-use platform as per the reviews provided by the users. Apart from providing streaming solutions, the platform also brings features like simplified regulation of content libraries and batch uploading. The best thing about the platform is its ability to support all available revenue generation models.
Key features of Brightcove
- Multi-bitrate and adaptive streaming
- Global content distribution
- CRM integration
- API-based upload tools
- Custom video content portal
- AES and DRM encryption
- Tokenized security
Phando
Phando, a startup making rapid growth in the market makes it all affordable to different available dreamers to get their own OTT platforms. The video streaming platforms came into the market in 2004. The platform is there to fulfill all the needs of OTT, Media, and EdTech. It has made the streaming of all platforms easier and accessible at any time and on anyplace. With its pre-coded platform, it is making streaming easier for everyone. With its regular update in the policies and technologies, they are providing the services that are worth taking in all presently available platforms.
Key features of Phando
- White-label streaming services
- Animation welcome before login
- Chromecast support from Android and iOS
- Live TV streaming support HLS/MPEG DASH with ABR
- Multi-language audio/subtitle support
- Multi-bitrate streaming solution
- HTML5 video player
Kaltura
Kaltura, amongst a large video streaming platform, provides a customized approach to every need of the video entirely. It is all because of its customizable nature, the platform provides huge flexibility in the functioning of the platform. It is the best for large organizations, especially the enterprise business. It is considered as a platform that has hefty price tags but at last, for those who want to go with the quality then it will be a choice for you.
Key features of Kaltura
- White-label streaming services
- Secured content delivery
- HTML5 video player
- Video marketing tools
- Adaptive and multi-bitrate streaming services
- Live transcoding
- Wider monetization support (SVOD, AVOD, and TVOD)
Dacast
Dacast provides a unified streaming service for both setups; video streaming solutions and video-on-demand services. With its variety of advanced video streaming features like video API delivery at a global level, top-tier video solution, video monetization, with required security for the platform. Although the platform is loaded with several exceptional features in the field of hosting and video streaming, the prices of the platform are pretty affordable. It is a good pick for those needing to stream the content of any professional organization and business enterprise that aims to host high-quality content including on-demand and live streaming.
Key features of Dacast
- Supports multiple encoding bitrates
- Availability of bulk upload tool
- White-label streaming services
- Diverse monetization models (SVOD, TVOD, AVOD)
- Android development and SDKs for iOS
- High-end security for live streaming
Unscreen
A video-on-demand platform powered by OTT technology, unscreen is equipped with immense tools for any broadcaster for hosting and delivering video content of professional grade. Uncreen has primary control over the educational content in the market. It all includes streaming content related to any online course, enterprise, or training video from various trainers.
Key features of Unscreen
- Dropbox uploading
- Video Scheduling
- Pay-per-view and subscription-based monetization
- Supports API access
- Data ownership
With increasing competition in the market of video streaming services, there are plenty of service providers who are giving a great start for all those who are there to show the hidden talents and the relatable content that are not present in the market of entertainment. One must choose according to the needs they want to fulfill and the policies they want to go with. To know more about our services, visit our website https://corp.phando.com/.